Improving your organic listings on Google will require you to understand how the search engine classifies listings. Google has just released a 160-page search quality guideline document (Google guidelines document).
What does this mean for you?
Google rolled out changes on April 21st, 2015 to it’s algorithms that expanded its use of ‘mobile-friendliness’ as a ranking factor. This means that many websites will suffer a major hit to their online search engine optimisation.